General management
- Laying the right foundations for successful plans
- Setting up complete business plans
- Seeking out business opportunities
- Mapping out strategies, goals and action points.
Marketing & Public Relations
- Setting up media partnerships
- Creating and carrying out marketing and PR campaigns
- Monitoring sales figures
Sales
- Recruiting sponsors
- Creating, selling and administering VIP deals
- Selling group tickets
- Merchandising
Touring
- Tour planning
- Placing of the shows at different locations throughout the country
Production
- Drawing up production plans
- Holding discussions with creative people, actors and suppliers
- Establishing staffing policies and execution thereof
- Steering the technical aspects
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